How prepared are you to handle a crisis? In addition to following your ERP, do you know what to communicate? To whom? When? And how?

On the 9th of June the European legislature has entered into its first year of tenure, with the Commission currently focusing on developing new proposals, in line with its 2025 Work Programme, as well as reviewing existing pieces of legislation that are deemed to need a refit. Among the list of legislation being reviewed is the Air Service Regulation (1008/2008), first adopted in 2008, which lays down rules for the operation of air transport services in the EU, including the licensing of EU air carriers and price transparency.

We operate at the forefront of global mobility, connecting businesses, facilitating trade, and providing essential services that no other mode of transport can match. Yet, our journey is far from smooth. Anyone with a minimum knowledge of the sector is aware of the complex headwinds we face: from persistent public perception challenges and fragmented regulations to the existential call for Net Zero and the geopolitical shifts impacting our continent.

This year’s EBACE began under a cloud of doubt — no static display, no OEMs, and widespread skepticism. But what unfolded was something deeply real: honest conversations, genuine engagement, and a renewed focus on what truly matters — people, collaboration, and human-centered safety. Through four bold panel sessions, we tackled tough questions and sparked powerful discussions, reinforcing a simple truth: safety isn’t about ticking boxes — it’s about trust, transparency, and teamwork. The momentum is real, and we’re building on it with new initiatives, from a revamped BASIC conference to a member-driven Safety Hub. Because in aviation, we win — or lose — together.

As EBACE25 draws to a close, the atmosphere at Geneva’s Palexpo reflects a sense of momentum, purpose and progress. This year marks a new chapter as the first edition led solely by the European Business Aviation Association (EBAA). More than a handover, EBACE25 debuted a bold new identity: a reimagined platform designed by and for the industry, signalling a clear shift toward a more connected, forward-facing future for Business Aviation in Europe.

Learn more about the work of our Advocacy & Public Affairs Group. Download our latest presentation below.

As other regions intensify competition for investment and influence, the European Union must leverage every strategic asset at its disposal. Business aviation – often misunderstood as a luxury – is in fact a crucial tool for restoring and bolstering Europe’s competitiveness. It enables rapid access to international markets, facilitates foreign investments, and strengthens Europe’s strategic economic positioning on the world stage. In the context of EU policy debates, recognising the value of business aviation is more important than ever.